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Builders: Remove the Contingency. Unlock More Closings.
Give your buyers a clear path forward, so you can turn hesitation into signed contracts and predictable sales.
Give your buyers a clear path forward, so you can turn hesitation into signed contracts and predictable sales.
➡️ Stop waiting for potential buyers to sell their current home first…
➡️ Stop losing momentum to contingencies…
➡️ Start controlling your sales pace again...
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A Simple 2-Part Strategy
Step 1: Unlock Your Potential Buyers' Equity in Their Current Home
- We help them access their equity, so they can purchase a new house before selling their current house first
Step 2: Eliminate the ‘What If’ With a Guaranteed Backup Offer On Their Current Home
- We provide a guaranteed offer to your buyers on their current house
- Buyers qualify without the fear of two (2) mortgage payments
- Eliminate their “sale of home” contingency on their current house
- Create stronger offers and more confident buyers
- Enabling buyers to compete like non-contingent (or even cash) buyers
Key Takeaway:
➡️ This isn’t about buying their home
➡️ It’s about helping you sell yours faster
➡️ We only charge no upfront money to facilitate
➡️ Our fee is only $3,500 at the time they sell their current house
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Sell More Homes, Without Lowering Price
➡️ Instead of Reacting to The Market By:
- Cutting price
- Increasing incentives
- Waiting for conditions to improve
➡️ Fix the Constraint That’s Slowing Everything Down
- Eliminate deal-killing contingencies
- Compete with cash and non-contingent buyers
- Unlock buyers stuck on the fence
- Increase absorption rate
➡️ This is how you protect pricing, and still increase sales velocity
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What Happens When You Remove Friction
➡️ Buyers move forward faster
➡️ Deals don’t fall apart
➡️ Your pipeline becomes predictable
➡️ You stop reacting to buyer timelines
➡️ And start forecasting with confidence
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Common FAQ's
Will my buyers end up with two mortgage payments?
- Not in the way most builders are concerned about.
- The structure is designed so buyers aren’t stuck carrying two full payments over the long term, and in most cases, their existing home sells well before that becomes an issue.
➡️ What this means for you:
- More confident buyers → fewer stalled contracts
Why is the guaranteed offer lower?
- Because it’s not the goal—it’s the safety net.
- The guaranteed offer exists to remove uncertainty, not replace the traditional sale. In most cases, buyers sell on the open market for full value.
➡️ What this means for you:
- Buyers move forward with confidence—without you relying on contingencies
What happens if a buyer’s home doesn’t sell?
- They still have a clear, guaranteed path forward.
- But in practice, properly priced homes sell—and often faster once buyers have already moved out.
➡️ What this means for you:
- Fewer fall-throughs and more predictable closings
Does this create more complexity for our team?
- No, everything is handled on our side.
- We manage the structure, coordination, and execution so your team can stay focused on what they do best: selling homes.
➡️ What this means for you:
- No added operational burden
What does this cost?
- There’s no upfront cost to the buyer.
- A flat fee of $3,500 is only applied when their existing home sells, aligning the program with a successful outcome.
➡️ What this means for you:
- No friction was introduced into the sales process
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Find Out How This Strategy Can Work for You
➡️ Click here to schedule your strategy call to see how our Buy Now, Sell Later program can boost your sales.
WE'RE HERE TO HELP
If you have any questions or need more information about our affordable home financing solutions, zero-down options, or financing for self-employed borrowers, please don’t hesitate to CONTACT ME. My team and I are here to help you every step of the way!
Best regards,
Michael Thayer, CMPS, CMA
NMLS #173264
Planet Home Lending, NMLS #17022
Video Transcript
+ −Have you been thinking about moving… but haven’t taken that first step? Maybe you’re unsure. Maybe you’re a little nervous. Maybe you’re just not confident that the timing is right. You’re not alone. For most homeowners, it’s not the desire to move that holds them back; it’s all the “what ifs.” What if your home sells too fast? What if you can’t find the right home? What if the process becomes stressful? How do you line up selling your current home with buying the next one? And worst of all… what if you end up stuck between homes? So instead of moving forward, you wait. And on the surface, that feels safe. But here’s what most people don’t realize: Waiting doesn’t make things easier. It just keeps you stuck in the same place. The good news? You don’t have to have everything figured out upfront. There are strategies that remove the pressure, simplify the process, and allow you to move on your timeline, not the market’s. If you’ve been thinking about making a move, let’s start with a simple conversation. No pressure. No application. No credit check. Just clarity around what’s happening in the market and what’s possible for you. Let’s talk soon.