Seller Paid Affordability Strategy – 123 Street, Nashville, TN 37215
Video Transcript
00:00
Hey, it's Michael Ther again, and one of the biggest challenges in today's housing market is affordability. We can all agree on it. But what if the monthly payment on this home could be lower than you think?
00:11
One of the most effective ways to improve affordability is through financing, specifically the interest rate. And that's exactly what the Seller Paid Payment Subsidy Program is designed to do.
00:20
Down below, you'll find a simple payment calculator that lets you see the impact for yourself. Just plug in a few numbers, and compare different scenarios to see how a lower interest rate can reduce the monthly payment on this property.
00:33
So whether you're a home buyer, a buyer's agent, a builder, you can quickly see how this strategy can help create more purchasing power without changing the home itself.
00:42
And you also find additional information about this property, how the subsidy can be structured within the offer, and how we implement the strategy on the financing side.
00:51
The difference in savings is often much larger than most people expect. So if you'd like to discuss this strategy for a specific listing or the property you're interested in, I've included my scheduling link above where you can book a time with me, or you can simply call or text me directly. This strategy works with many different loan programs and different down payment options.
01:09
The key is…
01:11
Creating the right plan based on your goals and your family's needs. Everything else is outlined below, including how we create the affordability on this particular property. If you have any questions, don't hesitate to reach out. We'll talk to you soon.
There May Be A Better Way To Create Affordability Than A Price Cut
Most buyers focus on the purchase price.
But what they actually live with is the monthly payment.
That's why some sellers are discovering that the same seller contribution can often create significantly greater affordability when applied strategically, rather than simply reducing the price.
The result?
➡️ 2–3X More Affordability Than A Comparable Price Reduction
➡️ Less Cash Needed To Close
➡️ Thousands In Long-Term Savings
➡️ Potentially Build $87,000+ In Future Equity
➡️ Access To More Qualified Buyers
Explore the calculator below and review the side-by-side comparisons to see how this strategy could increase affordability, showcase the property's long-term value, attract more buyers, and expand the pool of potential buyers for one of your listings.
See How Seller Paid Payment Subsidy Can Create Affordability & Expand Your Buyer Pool
The price, your down payment, and your payment at today's rate.
Loan details
A buydown lowers your rate for the life of the loan.
Savings details
The seller can cover the cost with a Buydown Cost (Seller Credit).
Your buydown frees up money every month for the things that matter to you.
Summary details
| Today | With the Buydown | |
|---|---|---|
| Interest rate | ||
| Monthly payment | ||
| Buydown cost | ||
| Seller pays | ||
| You pay |
This walkthrough is for example purposes only and is not an offer to lend. Example payments shown here include principal and interest on a 30-year fixed loan, and don't include taxes, insurance, or mortgage insurance. Actual rates, payments, and costs vary by lender and buyer.
Stop Competing On Price... Start Competing On Payment.
Most buyers do not shop based on price... They shop based on what they can comfortably afford each month.
That's why many listings are not losing buyers because of the sale price.
They're losing buyers because of the perceived monthly payment, and because buyers can't see the opportunity behind the numbers when viewing your listing through traditional MLS websites.
I help Realtors and builders transform seller concessions into affordability strategies that help buyers see what's possible.
➡️ Lower buyer payments
➡️ Reduce cash needed to close
➡️ Expand the buyer pool
➡️ Increase buyer engagement
➡️ Help listings stand out without lowering the sales price
Every property is different.
Let's build a customized strategy for your listing and see how much additional affordability we can create for your buyers.
Schedule Your Listing Strategy Session Here
123 Street
Nashville, TN 37215
$800,000
For Sale
Exterior
Exterior
Interior
Interior
Location
Location
Could This Home Be Worth $87,910 More In 5 Years?
Could This Home Be Worth $87,910 More In 5 Years?
The 5% Rate Problem Nobody's Talking About
The 5% Rate Problem Nobody's Talking About
Side-by-side comparison showing how the same seller contribution can create very different outcomes for homebuyers. The graphic compares a traditional price cut versus a seller-paid affordability strategy, highlighting expanded buyer pool, lower monthly payment, and significant long-term interest savings. The illustration demonstrates how affordability-focused seller concessions can create greater purchasing power and improve home affordability more effectively than a price reduction alone. Designed for real estate agents, builders, home sellers, and buyers exploring strategies to increase affordability, attract more qualified buyers, and maximize the impact of seller concessions in today's housing market.
Luxury Resort-Style Estate in One of Nashville's Most Desirable Neighborhoods
Elegant Estate in Nashville, Tennessee
Nestled in one of Nashville's most desirable neighborhoods, this stunning residence offers the perfect blend of luxury, comfort, and indoor-outdoor living. This gorgeous home features 5 bedrooms, 4 bathrooms, 3,952 Sq. Ft. of living space, and a 15,246 Sq. Ft. lot.
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Key Features
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